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If one cat keeps eating another cat’s food, a normal timed feeder will not solve the real problem. It may dispense food on schedule, but it cannot tell which cat is standing in front of it. A microchip feeder is designed for that job: it opens for a registered cat and stays closed for the others.
For most households, the standard SureFeed Microchip Pet Feeder is the sensible starting point. It handles wet or dry food, keeps the bowl covered, and does the important part without an app or a separate hub. The SureFeed Microchip Pet Feeder Connect adds weighing and feeding history, but you pay more for information and portion control rather than better selective access.
Short answer: buy the standard SureFeed if your main problem is food stealing or separate diets. Choose the Connect if you genuinely want to monitor how much and when a cat eats, or you already use the Sure Petcare app and Hub.
Check current price on Amazon: SureFeed Microchip Pet Feeder (Ad)
What a microchip feeder actually does
This is an access-control product, not an automatic meal dispenser. You still put food in the bowl yourself. The useful difference is that the lid opens when the registered microchip, or a compatible Sure Petcare RFID collar tag, is detected. A second cat can see the food, but should not be able to open the lid.
That makes it useful for a multi-cat home where one cat steals food, one cat needs a prescription or weight-management diet, or you want to leave food down for a timid cat without feeding everyone else. It is also suitable for wet food and dry food. It will not, by itself, portion out meals on a timetable or stop a determined cat trying to reach the bowl while the lid is open.
SureFeed vs SureFeed Connect
| Decision point | SureFeed Microchip Pet Feeder | SureFeed Microchip Pet Feeder Connect |
|---|---|---|
| Best for | Stopping food stealing and keeping diets separate | Owners who will use feeding data and weighed portions |
| Selective access | Yes, using a microchip or compatible RFID tag | Yes, using a microchip or compatible RFID tag |
| Food | Wet or dry; sealed bowl | Wet or dry; sealed bowl |
| App and history | No | Yes, through the Sure Petcare app and Hub |
| Portion guidance | You measure the food yourself | Integrated scales and LED guidance |
| Main trade-off | No feeding records or app features | Higher cost and a Hub is needed for app use |
The Connect is one feeder model, but it is sold in two useful configurations. If you already have a compatible Sure Petcare Hub, you can buy the feeder on its own. If you do not have a Hub, the bundle is the straightforward option. The feeder will still provide selective access without the app, but buying the Connect specifically for its data features without a Hub would miss the point.
1. SureFeed Microchip Pet Feeder: the better choice for most homes
Who it suits: households where the practical problem is one cat eating another cat’s food, or where each cat needs access to its own bowl.
The standard model solves the part that usually matters most. You register a cat’s microchip at the feeder, place its food inside, and the lid opens for that cat. It works with common pet microchips and can also use a compatible Sure Petcare RFID collar tag for a pet that is not microchipped. The feeder stores registered identities, so it can be used in a multi-pet home rather than being limited to a single cat.
The bowl is suitable for wet or dry food and is covered when the authorised cat is not eating. That is helpful for cats who graze, for food that needs to stay fresher, and for homes where flies or a greedy housemate make an open bowl impractical. There are full and split bowl options, so you can use one food type or serve wet and dry food separately.
There are a few things worth knowing before ordering. It runs on four C-cell batteries, which are not included, and the manufacturer quotes around six months of battery life. A cautious cat may need time to accept the moving lid. The built-in training mode lets you introduce the movement in stages, so it is better to plan for a gradual change than to expect every cat to use it confidently on the first day.
A persistent second cat may also try to reach the food from behind while the lid is open. The feeder is much better at selective access than an ordinary bowl, but it is not a sealed box around the whole cat. If that becomes a problem, a separate rear cover is available. It is also worth leaving enough space around the feeder to clean it and replace the batteries without having to move half the kitchen.
If you do not need feeding records, this is the version to start with. The Connect uses the same basic access system, so the extra money is buying monitoring and portion guidance rather than a stronger lock.
Check current price on Amazon: SureFeed Microchip Pet Feeder (Ad)
2. SureFeed Microchip Pet Feeder Connect: for monitoring and portion control
Who it suits: owners who want to see how much a cat eats, when it eats, and whether its normal pattern changes.
The Connect does the same selective-access job as the standard feeder, then adds integrated scales and a connection to the Sure Petcare app. The scales help you add a more consistent amount of food, while the app can show feeding frequency, duration and timing. That can be useful for a cat on a controlled diet, a cat whose eating needs closer attention, or a multi-cat household where you want to know who is actually eating what.
The useful benefit is not that the app magically feeds the cat for you. You still fill the bowl. The benefit is a clearer record, and a better chance of noticing a change from that cat’s usual routine. The LEDs also guide you when adding food once the portion settings have been configured.
The compromise is the extra setup. The Connect links to the app through a Sure Petcare Hub, which connects to your home router. If you already own a compatible Hub, you only need the feeder. If this is your first connected Sure Petcare product, choose a listing that includes the Hub or budget for it separately. Without the Hub, you are paying for a connected feature set that you cannot use.
The Connect is therefore not automatically the better feeder. It is the better fit when the information matters. If all you want is to stop a food thief opening a bowl, the standard model is simpler and easier to justify. If a vet has asked you to watch intake, or you want a record when you are away from home, the Connect gives you something meaningful for the extra cost.
Check current price on Amazon: SureFeed Connect (Ad)
Which Connect listing do you need?
Already have a compatible Sure Petcare Hub? The feeder-only listing is the route to check first. Confirm that your existing Hub is compatible before ordering.
Check current price on Amazon: Connect feeder only (Ad)
New to the Sure Petcare connected range? The feeder-and-Hub bundle is the simpler choice because it includes the part that links the feeder to your router and the app.
Check current price on Amazon: Connect + Hub bundle (Ad)
Is a microchip feeder the right type of feeder?
Choose one if the problem is who can reach the food. That includes food stealing, separate prescription diets, a cat that grazes slowly, or a household where one cat needs to eat without being rushed by another.
Do not choose one just because you want automatic scheduled meals. A microchip feeder does not replace a timed dispenser or remove the need to prepare the food. It also cannot solve every feeding problem. A cat may need gradual training, a rear cover, a different position in the room, or supervision while the other cat learns that the bowl is no longer available.
For many homes, the decision is simple. If selective access is the goal, start with the standard SureFeed. If selective access plus measured portions and a useful feeding history is the goal, look at the Connect.
What will the complete setup cost?
Compare the whole setup, not just the feeder price: feeder(s) + Hub if needed + initial batteries + any necessary accessories + delivery.
- Batteries: both models require four C-cell batteries per feeder, supplied separately. Allow for replacements as an ongoing cost; battery life will depend on use.
- Hub: the standard feeder does not need one. For Connect app features, compare a feeder-and-Hub bundle with buying both separately, including delivery. If you already have a compatible Hub, avoid paying for another.
- Several feeders: add up the units needed for separate diets. Sure Petcare says one Hub supports up to ten connected devices, so you do not need a new Hub for every Connect feeder within that limit.
- Accessories: a rear cover may help if another cat reaches in from behind while the lid is open. Treat it as a response to a specific problem, rather than a compulsory extra. Check model compatibility before buying replacement bowls.
For selective access alone, compare the standard feeder first. Pay extra for Connect only if you will use its feeding records and portion guidance. There is no fixed price here: compare the current delivered totals for the setup your home actually needs.
Check these details before ordering
- Microchip or tag: confirm your cat’s chip is compatible. If a cat is not microchipped, check the compatible RFID collar-tag option.
- Food type: both feeders are designed for wet and dry food, but check the bowl arrangement you want if you serve both.
- Power: both feeders require four C-cell batteries each, not included. The Connect also needs a compatible Hub for app features.
- Training: introduce the lid gradually, especially with a nervous or cautious cat.
- Placement: allow room to clean the bowl, change batteries and deal with a cat that tries to approach from behind.
- Number of feeders: if several cats need different diets, you may need more than one feeder. That changes the total cost quickly, so plan the layout before buying.
Our recommendation
For the typical multi-cat food-stealing problem, the standard SureFeed Microchip Pet Feeder is the one I would check first. It gives you the core benefit without making you run an app or buy a Hub. The SureFeed Microchip Pet Feeder Connect earns its place when monitoring and portion guidance will genuinely be used, not simply because it is the more advanced-looking version.
Whichever route fits your home, check the current Amazon listing before ordering because stock, bundles and delivery can change.
Check current price on Amazon: standard SureFeed (Ad)
How this shortlist was put together
This is a research-based buying guide; no hands-on test results are presented here. We checked the standard feeder specifications, Connect setup and accessory information, and manufacturer’s comparison chart on 4 October 2026. Features described here are manufacturer specifications, not independent performance measurements. The three linked Amazon listings were checked for the standard feeder, Connect feeder-only and Connect-with-Hub configurations. Stock, delivery and package contents can change; confirm them before ordering.

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